multiple-offer situations

How to Win in Multiple-Offer Situations

Wed May 2019

The multiple-offer scenario is a seller’s dream and a buyer’s nightmare. Although multiple-offer situations can be discouraging, all is not lost, as long as you know how to sweeten the pot with a winning strategy. Let the Money Do the Talking There are a number of ways you can use money ...

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lenders and originators

When Lenders and Originators Cooperate, They Flourish

Wed May 2019

As competition and disruptive technology are changing the lending landscape, the need for cooperation between lenders and originators has grown. Originators who are good producers can elevate their performance when given superior marketing support from lenders. Marketing to Close Loans The number of closed loans will always be the most important ...

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real estate podcasts

6 Must-Listen Real Estate Podcasts for Pros and Geeks

Wed Apr 2019

Podcasts are easy-to-digest audio recordings, making them the perfect way to learn while you walk the dog, wash the dishes, or drive to work. Whether you are looking to buy or sell a home, thinking of investing, or want some new insights into the market, grab your earbuds and take ...

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facebook ad targeting

Facebook Ad Targeting Changes: What It Means for Real Estate Agents

Wed Apr 2019

Many real estate agents have depended on Facebook as part of their marketing efforts for years. That is largely due to the site’s hyper-targeting tools that made reaching the right audience easy. However, recent announcements about Facebook ad targeting being discriminatory have changed the way ad targeting will work for ...

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real estate markets

Real Estate Markets Revealed in an Entirely New Way

Wed Apr 2019

A mapping tool introduced by Zimmerman/Volk Associates (ZVA) is providing a new way to look at market turnover. These at-a-glance statistics offer a quick look at local real estate markets with an interactive map that makes zoning in on any county in the U.S. a breeze. You can try the ...

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amazon mortgage lenders

Will Amazon Create Prime Competition for Mortgage Lenders?

Wed Apr 2019

The mortgage industry has been keeping a nervous eye on Amazon, fearing it is just a matter of time before the company forces its way into the real estate finance business. Although it is not unreasonable for lenders to be worried about a tech giant bullying their way into their ...

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instagram hashtags

How Realtors Can Grow Their Business with Instagram Hashtags

Wed Mar 2019

There are a growing number of social platforms available for real estate agents, each offering its own special audience and strategy. When it comes to Instagram, mastering the art of hashtags is a must to further your reach and make stronger social connections. Here are some simple tips to help ...

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va loan refinances

New Rules for VA Loan Refinances Designed to Protect Homeowners from Scammers

Fri Mar 2019

In September 2018, cash outs accounted for 86% of all VA refinancing. Cash out refinancing options offer cash up front to homeowners, while charging higher interest rates, trumped-up banking fees, and longer terms. In some cases, all the associated costs were comparable to charging $70 on a $100 loan. When ...

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low-volume business climate

How Mortgage Lenders and Brokers Thrive in Low-Volume Business Climates

Fri Mar 2019

When a low-volume business climate is on the horizon, mortgage lenders and brokers have to hone their skills and improve their sales pitch to stand out from the competition. Take the bull by the horns using the techniques top mortgage lenders and brokers use to thrive in a low-volume business ...

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devalue your home

Homeowner Alert: 10 Factors That Devalue Your Home

Tue Mar 2019

Many issues can negatively impact real estate values. Here are 10 factors that can negatively impact the value of your home.  Power Lines Power lines not only look bad and emit a buzzing sound, but they are also rumored to cause health issues. Although there is no solid proof of ...

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